Fat Mogul vs. Planning

This week marks a completely new moment in the history of this blog...I've actually planned ahead. Now, this might not seem like much, because the posts as of yet have been completely random, but this sentence, the one you're reading right here, was written on Monday! On Monday! Now, to be completely honest here, the …

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Fat Mogul vs. The Signature

Those of you paying attention when you read my posts over the top of your lunchtime cup of noodles may have begun to notice something of a theme as of that...in that, there's an awful lot of discussion going on around here about marketing type stuff.... As you should be aware, I've been spending my …